Monday, May 30, 2011

H&M supports WaterAid

L'impegno sociale di H&M sembra non finire davvero mai (per fortuna), dopo aver lanciato lo scorso 26 Aprile la collezione "Fashion Against AIDS", nella quale hanno partecipato anche numerose celebrità del calibro di Selma Blair ed il famoso gruppo americano Scissor Sisters, il brand svedese è pronto a supportare un'altra ottima causa al fianco dell'ente benefico: WaterAid.

The social commitment of H&M seems to never really end(thankfully), having launched on last April 26 the collection "Fashion Against AIDS, which was also attended by numerous celebrities like Selma Blair and the famous American group Scissor Sisters, the Swedish brand is ready to support another good cause at the side the international charity: WaterAid.
WaterAid offre alle popolazioni più povere del mondo l'accesso all'acqua potabile, ai servizi igienici e migliora le condizioni igieniche dei luoghi in cui opera. H&M ha sempre collaborato con questo ente dal 2002 lanciando uno speciale Bikini e recentemente (come quest'anno) un'intera collezione per tutta la famiglia.
H&M devolverà il 10% dei ricavi dell'intera collezione all'ente benefico, in modo da poter concretamente sostenere e migliorare la vita di numerose persone appartenenti alle comunità africane in cui WaterAid opera.

WaterAid offers the world's poorest people access to drinking water, sanitation and improved hygiene conditions of the places in which it operates. H&M has always worked with this organization since 2002 launched a special Bikini or an entire collection(like this year) for the whole family. 
H&M will donate 10% of the proceeds of the entire collection to the charitable institution, in order to effectively support and improve the lives of many people from African communities where WaterAid works.
La collezione riprende il colore dell'Acqua ovvero il blu e le sue varie tonalità e quest'anno offre un'intera gamma di moda mare, tra borse, costumi, capelli, scarpe ecc è davvero un'ottima occasione per fare del sano Shopping sapendo di aiutare numerose persone.
Siete d'accordo?

The collection takes up the color of the water that is blue and its various shades and this year offers a full range of beachwear, including handbags, costumes, hair, shoes etc.  
It is really a great opportunity to make healthy Shopping and be aware to help many people.
Do you agree?

STAY SYRIOUSLY TUNED
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47 comments:

  1. misslikeyMay 30, 2011 at 10:54 AM

    and they better do...specially after the "throwing away" thing last year

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  2. UnknownMay 30, 2011 at 11:18 AM

    bella la campagna pubblicitaria e anche la collezione!

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  3. MagdalenaMay 30, 2011 at 11:48 AM

    I definitely agree! Beautiful collection!

    xoxoxo

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  4. Miss FerreiraMay 30, 2011 at 12:03 PM

    so nice!!!!!!!!!!!!!!
    misscferreira.blogspot.com

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  5. MilicaMay 30, 2011 at 12:13 PM

    Beautiful collection!

    www.modeuncover.com

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  6. fashion doctorMay 30, 2011 at 12:13 PM

    ciao! grazie molto per tu commentario! i follow you,great blog! xoxo stella

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  7. AliceINstyleMay 30, 2011 at 12:43 PM

    molto bella questa collezione.poi quando ci sono iniziative del genere,non posso che essere assolutamente d'accordo!

    kiss

    http://aliceinstyle.blogspot.com/

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  8. agnesMay 30, 2011 at 12:47 PM

    une très jolie collection, j'adore

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  9. AnonymousMay 30, 2011 at 12:48 PM

    Adoro la collezione estiva di H&M!
    xoxo

    Se vuoi venire da me c'è un bellissimo Giveaway!

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  10. UnknownMay 30, 2011 at 2:14 PM

    I love the idea of contributing to a cause through fashion :)

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  11. MarellaMay 30, 2011 at 2:26 PM

    Che bella questa collezione!

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  12. TIMELESS IS MOREMay 30, 2011 at 3:42 PM

    adoro questa collezione!!!

    Passi da me? Fammi sapere che ne pensi della nuova collezione Verysimple!! Ti aspetto!

    http://timeless-is-more.blogspot.com/

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  13. AnonymousMay 30, 2011 at 4:15 PM

    I love that collection!! that kind of initiatives are great, and all brands must learn about it!
    Pics are wonderfull too. Bravo h&m! I will go on sutarday, i hope to can buy somenthing of this collection.
    Have a nice week! xoxo

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  14. AnonymousMay 30, 2011 at 4:45 PM

    Oh beautiful collection! Viva el verano!!! Kisses

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  15. Oh to Be a MuseMay 30, 2011 at 4:46 PM

    i really like this Water Aid collection by H&M. happy they are doing it.

    i am following you now that the widget is back up. Be sure to follow me too!

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  16. CheskaMay 30, 2011 at 5:23 PM

    I feel great these initiatives by H & M should do more marks.
    Thank you very much for your comment I follow you, if you like my blog Follow me!

    Bss
    vistetedeseda.blogspot.com

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  17. antoniocerroMay 30, 2011 at 5:57 PM

    Questo è fantastico :)

    M IS FOR MODE - All about Fashion & Mode

    Facebook Page - Twitter

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  18. The Make Up FairyMay 30, 2011 at 6:06 PM

    Fantastic cause and idea. Love the classic blue and white combo.

    Following :)

    Xx

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  19. AnonymousMay 30, 2011 at 6:07 PM

    [grazie per il commento :) , ti seguo]

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  20. LittleRusMay 30, 2011 at 6:11 PM

    I love the idea of buying something and donating at the same time, always adds a special meaning. x

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  21. Courtney ErinMay 30, 2011 at 6:38 PM

    Love the collection and love the motivation behind it!

    xoxo ~ Courtney
    http://sartorialsidelines.blogspot.com

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  22. IsquisofreniaMay 30, 2011 at 7:15 PM

    oh how lovely , i love this spread
    and yes i agree about the motivation!

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  23. ClioMay 30, 2011 at 7:17 PM

    Go H&M! Great initiative!... but most of the time big companies like that do such actions to cover up all the bad things that are going on (sweatshops, child labour,...). I hope H&M is sincere.
    Love those bikini's though!

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  24. Marija - Victima PerfectaMay 30, 2011 at 7:33 PM

    Wow, pictures are lovely, these stuff look fabulous and, the most important, this campaign has a great purpose and I'm really glad for H&M's awareness of what happens out there in the world and their will to help :)

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  25. UnknownMay 30, 2011 at 7:39 PM

    It's amazing what are they doing. love the collection. :)


    xoxo

    Antonia

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  26. Fashion NicotineMay 30, 2011 at 8:48 PM

    Not really my cup of tea, but they're doing a good thing with the collection. I also got an invite for Firenze4ever, but I'm not going. Are you? Xx.

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  27. burbujitabebeMay 30, 2011 at 9:10 PM

    hi!!
    thanks for visit my blog!
    of course i follow u!
    i love your blog! and h&m conscious!
    they are good! :D
    kisses!!
    http://eldiariodeshyris.blogspot.com/

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  28. Couture CarrieMay 30, 2011 at 10:10 PM

    What a lovely campaign and cause!

    xoxox,
    CC

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  29. MartinaMay 30, 2011 at 10:15 PM

    Great collection!I really love the colours of these pictures.

    http://martinakien.blogspot.com

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  30. UnknownMay 30, 2011 at 10:35 PM

    Quando la moda sostiene le buone cause bisogna sempre assecondarla! La collezione poi è stupenda davvero.

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  31. El Baúl de los CaprichosMay 30, 2011 at 11:30 PM

    Che belle foto, mi piaciono davvero, sono cosí dolci!

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  32. Amber Blue BirdMay 31, 2011 at 12:21 AM

    great clothes and great causes..gotta love H&M

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  33. LoveIsBrightAndYourMySunShineMay 31, 2011 at 1:18 AM

    i love the colors of the clothing!

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  34. AnalisaMay 31, 2011 at 2:06 AM

    This collection looks amazing, I love the motivation behind it!

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  35. RamonaMay 31, 2011 at 2:40 AM

    I absolutely agree with You Syrious!
    This is so great idea and pretty collection!
    ♥
    xoxo Ra

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  36. MichelleMay 31, 2011 at 2:47 AM

    Great idea and amazing collection!
    x
    Michelle
    www.michellesstylefile.blogspot.com

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  37. Sherley S. WijayaMay 31, 2011 at 6:06 AM

    love the collection! <3

    www.sherleyswijaya.blogspot.com

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  38. Linda HamouieMay 31, 2011 at 7:34 AM

    Great post!!

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  39. Roberto FioravantiMay 31, 2011 at 3:30 PM

    Che bella questa collezione
    l'ultimo costume e le espadrilla da uomo sono bellissime :)

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  40. AnneMay 31, 2011 at 4:26 PM

    love these pictures and the collection! mainly because of the beautiful models but ofcourse because it's a great initiative, too.

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  41. Sick by TrendMay 31, 2011 at 6:51 PM

    what a campaign! The locations is spectacular and the models so so sexy's. Also there are lovely shoots with babes!!

    xx

    www.sickbytrend.com

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  42. AlishaMay 31, 2011 at 7:47 PM

    What an awesome way to help out those less fortunate and those in need. Such a great company for doing that! Love their collection too.

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  43. AnonymousMay 31, 2011 at 9:04 PM

    bella collezione! E per una giusta causa!
    Passa da me www.thegiuliasbag.com

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  44. yiqin;June 1, 2011 at 5:08 AM

    h&m is finally coming to sg :D

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  45. Ms.SJune 2, 2011 at 3:31 PM

    amazing campaign and great photos!

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  46. Tereza {Drastic Plastic}June 3, 2011 at 9:08 AM

    I want a day on the beach.

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  47. Skinny Hipster...June 4, 2011 at 6:53 AM

    Cute!!!

    ReplyDelete

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